Well, it's been a while since I've put up a Kyon-Kyon article and it's literally been years since I heard this particular song by Kyoko Koizumi（小泉今日子）.
"Mizu no Rouge" (Aqua Rouge) is the title for Koizumi's 21st single that was released in February 1987. It was created specifically for a Kanebo cosmetics commercial touting its Aqua Rouge lipstick, so everybody including Kanebo should have been satisfied.
Of course, if "Mizu no Rouge" was going to tout a big-name cosmetics product, the big songwriting guns had to work on this so it was up to lyricist Takashi Matsumoto（松本隆）, composer Kyohei Tsutsumi（筒美京平）and arranger Masaaki Omura（大村雅朗）to come up with this aidoru tune with some more dance-pop oomph. As you can plainly see from the Kanebo commercial above, Kyon-Kyon doesn't have much of that pixyish and slightly fresh-mouthed teen appearance of her earlier days (well, she was already over 20 by that point), having a more mature look. Thank you, Kanebo! Her vocals even sound a bit deeper here.
"Mizu no Rouge" hit No. 1 and became the 32nd-ranked single for 1987. It was also placed onto her 11th original album "Phantasien" which came out in July of that year albeit it was rearranged into a "Berlin version" by Masami Tsuchiya（土屋昌巳）. The album peaked at No. 4.
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